InterviewVector gets 45% survey responses with Mailmodo

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What stood out for us with Mailmodo is that we could drive the communication to the candidate. They didn’t have to leave the comfort of their email to fill out a survey or schedule an interview.

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Aashish Mittal

Co-founder and CTO

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Challenge

Low survey response rate

Solution

Conduct survey inside emails

Vector_6_90a8a5325745%
increase in survey responses

Key
learnings

  • Learn how to improve interview experience through surveys
  • Disocver other use cases of interactive surveys

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Here’s the playbook that interviewvector used

Interviewvector is an interview-as-a-service (IaaS) that connects organizations with pre-vetted interview panels to provide flexibility and scale.

The problem statement

Aashish Mittal, veteran techie and IIT Delhi alumni wanted to address a crucial piece of hiring: interviews.

Having built and scaled successful teams, the Mittal brothers realized that hiring was difficult across companies and sectors. It takes up the bandwidth of the team that comes at the cost of building the product itself. Not to mention, a talented engineer does not equate to expertise in interviewing.

There was strong organic growth on the client side because of the value proposition. So the team turned their attention to the candidate side. They aimed to offer the best interview experience and a bias-free perspective for hiring while maintaining accuracy and efficiency.

As an IaaS platform, we need to give candidates a wholesome experience and a credible experience. That’s why we depended on surveys.
- Aashish Mittal, Co-Founder and CTO, Interviewvector

The survey was the feedback loop in monitoring and improving their interview experience.

The solution

The team was looking for an effective survey process when they found Mailmodo.

They also found the platform easy to use and have nothing but praise for our support.

The platform was pretty easy to use and the team is very responsive. We like the fact that Mailmodo folks are very proactive in helping out. The platform has been working seamlessly for us.
- Aashish Mittal, Co-Founder and CTO, Interviewvector

The results

Interviewvector got 45% responses on their survey emails.

What stood out for us with Mailmodo is that we could drive the communication to the candidate. They didn’t have to leave the comfort of their email to fill out a survey or schedule an interview.
- Aashish Mittal, Co-Founder and CTO, Interviewvector

Earlier, they were directing the candidates to a website page with the feedback form for the same. There was significant inertia which reflected in their drop rate.

What’s next for Interviewvector

Aashish and the team are moving the entire candidate email journey to Mailmodo. They’re exploring interview scheduling and data collection via forms inside email.

Get 3X email conversion
with Mailmodo

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