Brevo (formerly Sendinblue) Vs GetResponse Comparison (2024)
Hey there, if you’re deep in research to find the best email marketing platform for your brand, you’ve come to the right place. To make this easier for you, below table has a detailed overview of Brevo (formerly Sendinblue) vs GetResponse, to help you choose the right platform. If you want to talk to an expert to help you decide, feel free to book a demo.
How Brevo (formerly Sendinblue) compares with GetResponse
Here’s a summary and non-biased comparison between Brevo (formerly Sendinblue) and GetResponse on the basis of email marketing features
| TL;DR |  |  |
|---|---|---|
| Email editing and creation | Provides a HTML drag and drop email editor. | Provides a visual email builder, AI based email builder, HTML and text editor. Editor can create HTML emails only. |
| Automation | Has a visual email journey builder. It also offers different triggers, actions and conditions, including API/Webhook/Integrations | Automations have basic capability. |
| Integration | 58 integrations. | 65 integrations. |
| Transactional emails | On all plans (includes free as well as paid). | Yes, available. |
| Ease of Access | Omnichannel software with easy usage to enable any user learn without any previous experience. | Multi tool based software focused for marketing with no learning curves. |
| Customer Support | Email, chat & phone support 24/7. | Email, chat, phone, slack, dedicated customer experience manager. |
| Interactive emails | No interactive emails. | Not available. |
| Other marketing features | Has the following tools on marketing: ○ Subscription forms (embedded forms) for landing pages. ○ SMS to send transactional SMS to customers. ○ Send Whastapp messages. ○ Send notifications and many more. | Has the following tools for marketing: ○ Signup forms for pages ○ Landing pages for the website ○ Website builder for the website ○ Webinars ○ Chats, Web push notifications, Paid ads for business |
Why not consider an email marketing tool that gets 3x conversions?
Interactive Emails
Create & send dynamic forms for customer feedback, product reviews, NPS surveys, and so much more.
Dedicated Human Support
Get support whenever you need it via email, live chat, slack, or calls.
Automate pre-built user journeys
Trigger emails based on Webhooks, conditional logic, time delays, and more.
Detailed comparision of GetResponse, Brevo (formerly Sendinblue), and Mailmodo
Email Creation
When a tool has features like a drag-and-drop editor, pre-made templates, and interactive widgets, creating emails is quick and fun.
| Feature | brevo | getresponse | Mailmodo |
|---|---|---|---|
| Template editor | Can create from scratch or select template from library | Can create from scratch or select template from library | Can create from scratch or select template from library |
| Drag and Drop | Elements can be dragged and dropped any where within the email | Elements can be dragged and dropped any where within the email | Selection (single click) based template editor, can only stack new layout and elements at the selected position. To move elements up and down, there is a up and down button |
| Email Dimensions | Have fixed width of 600 px | Have a fixed options of 600px width or full width | 3 Width options(600px, 700px, 800px) are provided(that resemble industry standards). Rich text emails can be sent with full width email |
| Pre-made layouts | 6 variations of layouts to select from | NA | 12 variations of layouts to select from |
| Pre-made blocks/modules | Not Applicable | NA |
|
| Ability to save & reuse blocks | Yes, have saved blocks option | Can save any layout block and element | Can save any layout block |
| Design Options | Common options like email bg color options are provided | Common options like email bg color options are provided. Corner radius for individual sections are surplus | Common options like pading, email body and email bg color options are provided |
| Supported Email Fonts | Total 26 fonts
| Total 23 fonts
| Total 46 fonts
|
| If non-standard font is used | No prompt, but in manage fonts we can assign fallback fonts for each font | No prompt for both fonts | Prompts are provided for Web Safe fonts while editing. In case, non-email safe font is use, then Mailmodo replaces it with a fallback font for clients where the fonts are not supported |
| Template preview | Only HTML display with toggle between desktop and mobile screens | HTML displayed with toggle between desktop and mobile screens and both comparitive Provides dark mode checking, spam checking and inbox preview on higher plans | HTML and AMP are displayed together with toggle between desktop and mobile screens |
| Template testing | Only HTML and supports unlimited testing | Only HTML, supports unlimited testing | HTML and AMP versions are different, supports unlimited testing |
| Adding custom HTML code | Yes | Yes | No |
| Rich text editor | Yes | Yes | Yes |
| Feature | brevo | getresponse | Mailmodo |
|---|---|---|---|
| In-product templates | 42 and growing templates | 192 and growing templates | 67 and growing templates |
| Has a template inspiration gallery | No inspiration gallery | Yes, free inspiration gallery | Yes, free inspiration gallery |
| Inspirational Templates count | No inspiration gallery | 191 templates | 200+ templates |
| Feature | brevo | getresponse | Mailmodo |
|---|---|---|---|
| AMP email creation | No | No | Support AMP email creation with no code WYSIWYG editor. Doesn't require coding knowledge |
| Whitelisting support | No | No | Provides dedicated whitelisting support |
| Automatic HTML fallback | No | No | Yes |
| Customize HTML fallback | No | No | Allows customization for manual inputs |
| Sending AMP emails | No | No | Yes |
| Feature | brevo | getresponse | Mailmodo |
|---|---|---|---|
| Interactive AMP widgets | AMP elements are not supported | No AMP elements | 16 AMP elements |
| Carousel/Image Carousel | No | No | Yes |
| Accordion | No | No | No |
| Basic Event invitation | No | No | Yes,with forms |
| Add to calendar | No | No | Yes |
| Calendly | No | No | Yes |
| Zoom Webinar | No | No | Yes |
| Shopify Card Abandoment | No | No | Yes |
| Shopify Product Recommendation | No | No | Yes |
| Poll | No | No | Yes |
| Live Price Ticker | No | No | Yes |
| Star Rating | No | No | Yes |
| NPS Rating | No | No | Yes |
| Thumbs up or down | No | No | Yes |
| Emoji Rating | No | No | Yes |
| Chip selection | No | No | Yes |
| Spin the Wheel | No | No | Yes |
| Quiz | No | No | Yes |
| Gokwik | No | No | Yes |
| Form | No, but has subscription forms for website | Yes, has website forms | Yes |
| Star Rating | No | Not Applicable | Yes |
| Thumbs up or down | No | Not Applicable | Yes |
| Thumbs up or down | Not Applicable | No | Structured for case specific |
| Star Rating | Not Applicable | No | Yes |
| Form Submission capture | Sendinblue doesn't have email forms but have subscription forms for websites | Collects form submission data as contacts from websites | Automatic collection and storage of form submission data. Export options available |
| Conditional forms | Not Applicable | Not Applicable | Yes |
| Step wise forms | Not Applicable | Not Applicable | Yes |
| Hidden field | Not Applicable | Not Applicable | No |
| Form fields | 11 field options | 5 field options | 15 field options |
| Dropdown | Yes | Not Applicable | Yes |
| Radio | Yes | Not Applicable | Yes |
| Checkbox | Yes | Not Applicable | Yes |
| Emoji | Not Applicable | Not Applicable | Yes |
| Thumbs up or down | Not Applicable | Not Applicable | Structured for case specific |
| Text | Yes | Yes | Yes |
| Multiline | Yes | Yes | Yes |
| Image Link | Not Applicable | Yes | Structured for case specific |
| Date picker | Not Applicable | Yes | Yes |
| Time picker | Not Applicable | Not Applicable | Yes |
| Phone number | Yes | Yes | Yes |
| Single chip | Not Applicable | Not Applicable | Yes |
| Multichip | Not Applicable | Not Applicable | Yes |
| Star Rating | Not Applicable | Not Applicable | Yes |
| Nps Rating | Not Applicable | Not Applicable | Yes |
Contact & Campaign
Your email campaigns perform better when your tool monitors your subscriber’s behavior. You can use it to create dynamic segments and optimize for open rates.
| Feature | brevo | getresponse | Mailmodo |
|---|---|---|---|
| Triggered | Yes | Yes, for RSS to email and autoresponder | Yes |
| Bulk | Yes | Yes | Yes |
| AB testing subject line | Yes | Yes | Yes |
| Sending Schedule | Send now, Schedule for later and Best time sending options are available | Send, Schedule and time optimized sending are provided. | Supports email sending by send now, schedule later and fragmented scheduling |
| Fragmented/Batch Scheduling | No | No | Yes |
| Send time optimization | Yes | Yes | Yes |
| Feature | brevo | getresponse | Mailmodo |
|---|---|---|---|
| Dynamic segments | Yes | Yes | Yes |
| Static segments | No | No | Yes |
| Segment on basis of campaign activity | Yes | Yes | Yes |
| Pre-built segments | No | No | based on engagement |
| Contact-level campaign data | Yes | Yes | Yes |
| Add contacts via | Copy & Paste, Upload a file, Form and landing pages | One by one manually, Upload a file, use an external service, or paste rows | Manually, CSV, API, Apps, CRM, etc. |
Automation
You are more productive when you have set up automations to trigger emails based on a contact’s activity - clicks, opens, submissions, and more.
| Feature | brevo | getresponse | Mailmodo |
|---|---|---|---|
| Journey Advancement | Multiple entry point and advanced email and whatsapp handling, webhooks are available | Basic email handling | Basic email handling and webhooks available |
| Drag & drop journey builder | Yes | Yes | Yes |
| Trigger options | 35 trigger options and 5 Categories of start point
| 17 trigger options
| 12 trigger options and 5 Categories of start point
|
| Rules/Conditions | 4 rules
| 17 Rules
| 9 Rules
|
| Actions | 13 Actions Send an email, Send a payment request, Send an SMS, Send a Whatsapp message, Send a notification, Add the contact into a list, Remove the contact from a list, Call a webhook, Update contact attribute, Blocklist a contact, Start another workflow, Go to another step, Record a coversion. | 18 Actions
| 6 Actions Send campaign, Webhook, Add contact to a list, Remove contact from a list, Update contact property, Exit journey |
| Limitations | Unlimited trigger points for each workflow and Automations can be used to change contact property, send email, send SMS, send whatsapp message and many more functionaity | Only one trigger point | Only one trigger point, also post webhook you cannot proceed further with journey. There is only API entry point and no webhook trigger |
| Web/App/External event triggers | Yes | Yes | Yes |
| CRM triggers | Yes | Yes | Yes |
| Pre-made email flows | Yes. Total 8 inspirations Abandon cart, product purchase, welcome message, marketing activity, anniversary date, website event, transactional activity, page visit. | Yes, 46 flows available | No |
| Email flows Inspiration | No | No | Yes, have a dedicated industry wise research to send engaging drips. |
Analytics
What your email marketing tool can track, you can improve. Data on opens, clicks, bounces, and unsubscribes are a must-have. Some tools also have advanced features like click heatmap.
| Feature | brevo | getresponse | Mailmodo |
|---|---|---|---|
| Opens | Yes | Yes | Yes |
| Clicks | Yes | Yes | Yes |
| CTOR | No | No | Yes |
| Submissions | No | No | Yes |
| Bounces | Yes | Yes | Yes |
| Blocked | No | No | Yes |
| Unsubscribe | Yes | Yes | Yes |
| Spam complaints | Yes | No | Yes |
| Forwards | No | No | Yes |
| Device usage | No | No | Yes |
| Email clients | No | Yes | Yes |
| Link click tracking | Yes, on Business plan | Yes | Yes |
| Click heatmap | No | No | Yes |
| Custom analytics dashboard | No | No. | No, upcoming |
| Graphical rep | No | Yes | No |
Customer Support
Most email platforms provide chat and email support, while a few also help you with human customer support. You can choose a tool based on your preferred mode of communication.
| Feature | brevo | getresponse | Mailmodo |
|---|---|---|---|
| Trial Period | No trial | Has 14 days trial plan | 21 days on all plans |
| Customer support | Email Support, Chat and Phone Support, & Dedicated account manager support | No support for free plan | Includes video tutorials, knowledge base, ticketing system, live chat, email support, personalized kick off call and onboarding manager too |
| Account activation | SMS & Email verification | Email verification. Can enable 2 factor authentication manually | Generally email verification is done. 2-factor authentication can be configured manually |
| Onboarding form | Onboarding form requires:
| Onboarding form requires:
| Onboarding form requires:
|
| Product education | Stepwise instructions(basics) are provided to send out the first campaign | Stepwise prompts are provided to send out the first newsletter, setup autoresponder and check analytics |
|
| Product theme | Light theme | Light theme | Light theme |
| Feature | brevo | getresponse | Mailmodo |
|---|---|---|---|
| Dynamic data | Yes | Yes | Yes |
| Spam testing | No | Yes | No |
| Integrations | 58 integrations More details. | 65 integrations More details. | 21 integrations More details. |
| Drag and drop | Yes | Yes | Yes |
| Transactional emails | Yes | Yes | Yes |
| REST API | Has basic email marketing properties, ecommerce product and page, and Campaign and automation level details too. Refer this page to understand in detail. | Has basic email marketing properties, and Campaign and automation level details Refer this page to understand in detail. |
Frequently asked questions
Everything you need to know about the product and billing.
SendinBlue is free for the first 1,000 emails like most email marketing companies in the space. However, the problem with SendinBlue is that it offers a set number of emails per month, thus neglecting the number of contacts. A great choice could be Mailmodo’s pricing plan, which offers almost unlimited templates and campaigns and makes it suitable to cater to a large contact list.
The top competitor of SendinBlue is Mailmodo. You can send interactive emails with many customization options, ensuring better deliverability and high volume contact conversion.
Mailmodo offers far better deliverability as your emails are authenticated, and you get expert assistance to warmup your domain. You also receive personalized recommendations to improve your email health to boost your inbox placement rate.
With Getresponse, you can send unlimited newsletters to 500 contacts free of cost. It also lets you connect your domain during the 30-day free trial. But without domain warmup and tracking analytics, this free trial is quite limiting for small businesses. A better alternative would be to sign up with Mailmodo. Besides unlimited templates and campaigns, it also provides you the complete analytics suite. Track opens, clicks, bounce, submissions, and unsubscribes at no cost.
If you're an individual looking to start a newsletter, then Getresponse is a suitable email marketing platform for you. During the 30-day free trial, you can experiment using the drag-and-drop creator and predesigned email templates. But if you're a small business looking to kickstart email marketing, use other Getresponse alternatives. Mailmodo, for example, lets you track your emails, improve your deliverability, and warm up your domain to help you get more opens, clicks, and subscribes.
Emails from GetResponse are known to land in the Promotions tab in the user's inbox. Besides, its limited pricing plans and poor deliverability encourage users to look for alternatives. Email marketing platforms like Mailmodo offer expert deliverability consultation to ensure your emails reach your customers' inboxes every time. Tap into the Mailmodo SMTP, that’s consistently warmed up for higher email deliverability.
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