- Product
Template BuilderBuild AMP and HTML templates with a drag-and-drop builder
Email AutomationEngage users across the lifecycle with email automation
AMP EmailsLeverage interactive AMP emails for higher in-mail conversions
Shopify Email MarketingDrive sales with interactive emails at all stages of the buyer journey
Send Transactional EmailTrigger HTML and AMP emails with API and integrations
Contact ManagementTarget emails better with advanced contact management
Campaign ManagerManage campaigns with a full-stack, intuitive manager
AI Email MarketingSave 3X time on writing and template creation
- Solutions
Send QuizzesBoost quiz responses with interactive, smart quizzes
Conduct SurveyRazorpay gets 257% higher survey reponses
Get ReviewsInterviewvector gets 45% higher reviews
Collect FeedbackAllRound gets 28% higher feedback responses
Book MeetingHobSpace gets 20% higher demo signups
Event RegistrationMudrex gets 280% more webinar signups
Gamify EmailsDrive engagement with games inside email
Recover CartsTraya gets 15% cart recovery rate
- Resources
Templates
- API & Integrations
Sync Contact from
Apps inside Email
Campaign Monitor Vs EmailOctopus Comparison (2024)
Hey there, if you’re deep in research to find the best email marketing platform for your brand, you’ve come to the right place. To make this easier for you, below table has a detailed overview of Campaign Monitor vs EmailOctopus, to help you choose the right platform. If you want to talk to an expert to help you decide, feel free to book a demo.
How Campaign Monitor compares with EmailOctopus
Here’s a summary and non-biased comparison between Campaign Monitor and EmailOctopus on the basis of email marketing features
| TL;DR |  |  |
|---|---|---|
| Email editing and creation | Provides a basic email editor, HTML editor and a text editor. Editor can create HTML emails only. | Provides a HTML editor. It has drag and drop, responsive features |
| Automation | Automations have basic email handling cabability along conditions to perform basic email marketing. | Automation is simple with limited actions and conditions along with triggers including API |
| Integration | 107 integrations | 78 integrations |
| Transactional emails | Yes | No. |
| Ease of Access | Basic email marketing software with every other requirement but lacks at places where we expect automation triggered from 3rd party. Also, creating email editing capability is low | Pretty easy to use, stepwise advancement in each stage of building a campaign/automation |
| Customer Support | Email Support, In-App dedicated support, In-App Knowledge base, Customer Support | Telephonic support,Email Support, Chat Support, Video Tutorials, Knowledge base |
| Interactive emails | No | No |
| Other marketing features | Has the following tools on marketing: - Signup forms for pages. - SMS marketing | NA |
Why not consider an email marketing tool that gets 3x conversions?
Interactive Emails
Create & send dynamic forms for customer feedback, product reviews, NPS surveys, and so much more.
Dedicated Human Support
Get support whenever you need it via email, live chat, slack, or calls.
Automate pre-built user journeys
Trigger emails based on Webhooks, conditional logic, time delays, and more.
Detailed comparision of EmailOctopus, Campaign Monitor, and Mailmodo
Email Creation
When a tool has features like a drag-and-drop editor, pre-made templates, and interactive widgets, creating emails is quick and fun.
| Feature | campaignmonitor | emailoctopus | Mailmodo |
|---|---|---|---|
| Template editor | Can create from scratch or select template from library | Can create from scratch or select template from library | Can create from scratch or select template from library |
| Drag and Drop | Elements can be dragged and dropped any where within the email | Elements can be dragged and dropped any where within the email | Selection (single click) based template editor, can only stack new layout and elements at the selected position. To move elements up and down, there is a up and down button |
| Email Dimensions | Have fixed width of 600 px | Have fixed width of 600 px | 3 Width options(600px, 700px, 800px) are provided(that resemble industry standards). Rich text emails can be sent with full width email |
| Pre-made layouts | 4 layout to select from - Newsletter, Welcome, Annoucements and Update | 4 layout to select from - Newsletter, Welcome, Annoucements and Update | 12 variations of layouts to select from |
| Pre-made blocks/modules | Not Applicable | Not Applicable |
|
| Ability to save & reuse blocks | Not Applicable | Not Applicable | Can save any layout block |
| Design Options | Common options like email bg color options are provided but email padding doesn't exist | Common options like email bg color options are provided but email padding doesn't exist | Common options like pading, email body and email bg color options are provided |
| Supported Email Fonts | Total 37 fonts | Total 37 fonts | Total 46 fonts
|
| If non-standard font is used | No prompt | No prompt | Prompts are provided for Web Safe fonts while editing. In case, non-email safe font is use, then Mailmodo replaces it with a fallback font for clients where the fonts are not supported |
| Template preview | Only HTML email with side by side display of desktop and mobile screens | Only HTML email with side by side display of desktop and mobile screens | HTML and AMP are displayed together with toggle between desktop and mobile screens |
| Template testing | Only HTML and supports unlimited testing. | Only HTML and supports unlimited testing. | HTML and AMP versions are different, supports unlimited testing |
| Adding custom HTML code | No | No | No |
| Rich text editor | No | No | Yes |
| Feature | campaignmonitor | emailoctopus | Mailmodo |
|---|---|---|---|
| In-product templates | 120 and growing templates | 120 and growing templates | 67 and growing templates |
| Has a template inspiration gallery | Yes, free inspiration gallery | Yes, free inspiration gallery | Yes, free inspiration gallery |
| Inspirational Templates count | 108 templates | 108 templates | 200+ templates |
| Feature | campaignmonitor | emailoctopus | Mailmodo |
|---|---|---|---|
| AMP email creation | No | No | Support AMP email creation with no code WYSIWYG editor. Doesn't require coding knowledge |
| Whitelisting support | No | No | Provides dedicated whitelisting support |
| Automatic HTML fallback | Yes | Yes | Yes |
| Customize HTML fallback | Yes | Yes | Allows customization for manual inputs |
| Sending AMP emails | No | No | Yes |
| Feature | campaignmonitor | emailoctopus | Mailmodo |
|---|---|---|---|
| Interactive AMP widgets | No AMP elements | No AMP elements | 16 AMP elements |
| Carousel/Image Carousel | No | No | Yes |
| Accordion | No | No | No |
| Basic Event invitation | No | No | Yes,with forms |
| Add to calendar | No | No | Yes |
| Calendly | No | No | Yes |
| Zoom Webinar | No | No | Yes |
| Shopify Card Abandoment | No | No | Yes |
| Shopify Product Recommendation | No | No | Yes |
| Poll | No | No | Yes |
| Live Price Ticker | No | No | Yes |
| Star Rating | No | No | Yes |
| NPS Rating | No | No | Yes |
| Thumbs up or down | No | No | Yes |
| Emoji Rating | No | No | Yes |
| Chip selection | No | No | Yes |
| Spin the Wheel | No | No | Yes |
| Quiz | No | No | Yes |
| Gokwik | No | No | Yes |
| Form | No | No | Yes |
| Star Rating | No | Not Applicable | Yes |
| Thumbs up or down | No | Not Applicable | Yes |
| Thumbs up or down | Not Applicable | No | Structured for case specific |
| Star Rating | Not Applicable | No | Yes |
| Form Submission capture | Not Applicable | Not Applicable | Automatic collection and storage of form submission data. Export options available |
| Conditional forms | Not Applicable | Not Applicable | Yes |
| Step wise forms | Not Applicable | Not Applicable | Yes |
| Hidden field | Not Applicable | Not Applicable | No |
| Form fields | Not Applicable | Not Applicable | 15 field options |
| Dropdown | Not Applicable | Not Applicable | Yes |
| Radio | Not Applicable | Not Applicable | Yes |
| Checkbox | Not Applicable | Not Applicable | Yes |
| Emoji | Not Applicable | Not Applicable | Yes |
| Thumbs up or down | Not Applicable | Not Applicable | Structured for case specific |
| Text | Not Applicable | Not Applicable | Yes |
| Multiline | Not Applicable | Not Applicable | Yes |
| Image Link | Not Applicable | Not Applicable | Structured for case specific |
| Date picker | Not Applicable | Not Applicable | Yes |
| Time picker | Not Applicable | Not Applicable | Yes |
| Phone number | Not Applicable | Not Applicable | Yes |
| Single chip | Not Applicable | Not Applicable | Yes |
| Multichip | Not Applicable | Not Applicable | Yes |
| Star Rating | Not Applicable | Not Applicable | Yes |
| Nps Rating | Not Applicable | Not Applicable | Yes |
Contact & Campaign
Your email campaigns perform better when your tool monitors your subscriber’s behavior. You can use it to create dynamic segments and optimize for open rates.
| Feature | campaignmonitor | emailoctopus | Mailmodo |
|---|---|---|---|
| Triggered | Yes | Yes | Yes |
| Bulk | Yes | Yes | Yes |
| AB testing subject line | Yes | Yes | Yes |
| Sending Schedule | Send and Schedule are two different options | Send and Schedule are two different options | Supports email sending by send now, schedule later and fragmented scheduling |
| Fragmented/Batch Scheduling | No | No | Yes |
| Send time optimization | No | No | Yes |
| Feature | campaignmonitor | emailoctopus | Mailmodo |
|---|---|---|---|
| Dynamic segments | Yes | ||
| Static segments | Yes | ||
| Segment on basis of campaign activity | Yes | ||
| Pre-built segments | based on engagement | ||
| Contact-level campaign data | Yes | ||
| Add contacts via | Manually, CSV, API, Apps, CRM, etc. |
Automation
You are more productive when you have set up automations to trigger emails based on a contact’s activity - clicks, opens, submissions, and more.
| Feature | campaignmonitor | emailoctopus | Mailmodo |
|---|---|---|---|
| Journey Advancement | Basic email handling with very limited trigger and automations | Basic email handling with very limited trigger and automations | Basic email handling and webhooks available |
| Drag & drop journey builder | No | No | Yes |
| Trigger options | 8 trigger options
| 8 trigger options
| 12 trigger options and 5 Categories of start point
|
| Rules/Conditions | 5 Rules
| 5 Rules
| 9 Rules
|
| Actions | 2 actions Email, Delay | 2 actions Email, Delay | 6 Actions Send campaign, Webhook, Add contact to a list, Remove contact from a list, Update contact property, Exit journey |
| Limitations | Only one trigger point and limited actions | Only one trigger point and limited actions | Only one trigger point, also post webhook you cannot proceed further with journey. There is only API entry point and no webhook trigger |
| Web/App/External event triggers | Yes | Yes | Yes |
| CRM triggers | Yes | Yes | Yes |
| Pre-made email flows | Yes, aka work flow guides | Yes, aka work flow guides | No |
| Email flows Inspiration | No | No | Yes, have a dedicated industry wise research to send engaging drips. |
Analytics
What your email marketing tool can track, you can improve. Data on opens, clicks, bounces, and unsubscribes are a must-have. Some tools also have advanced features like click heatmap.
| Feature | campaignmonitor | emailoctopus | Mailmodo |
|---|---|---|---|
| Opens | Yes | ||
| Clicks | Yes | ||
| CTOR | Yes | ||
| Submissions | Yes | ||
| Bounces | Yes | ||
| Blocked | Yes | ||
| Unsubscribe | Yes | ||
| Spam complaints | Yes | ||
| Forwards | Yes | ||
| Device usage | Yes | ||
| Email clients | Yes | ||
| Link click tracking | Yes | ||
| Click heatmap | Yes | ||
| Custom analytics dashboard | No, upcoming | ||
| Graphical rep | No |
Customer Support
Most email platforms provide chat and email support, while a few also help you with human customer support. You can choose a tool based on your preferred mode of communication.
| Feature | campaignmonitor | emailoctopus | Mailmodo |
|---|---|---|---|
| Trial Period | Using free trial, one can send campaigns to up to 5 people | Using free trial, one can send campaigns to up to 5 people | 21 days on all plans |
| Customer support | Email Support, Phone Support, Deliverability support, Help center, Training videos, Email academy | Email Support, Phone Support, Deliverability support, Help center, Training videos, Email academy | Includes video tutorials, knowledge base, ticketing system, live chat, email support, personalized kick off call and onboarding manager too |
| Account activation | Email verification | Email verification | Generally email verification is done. 2-factor authentication can be configured manually |
| Onboarding form | Onboarding form requires:
| Onboarding form requires:
| Onboarding form requires:
|
| Product education | No education but redirects from dashboard to section based on requirement | No education but redirects from dashboard to section based on requirement |
|
| Product theme | Light theme | Light theme | Light theme |
| Feature | campaignmonitor | emailoctopus | Mailmodo |
|---|---|---|---|
| Dynamic data | Yes, but complex | Yes, but complex | Yes |
| Spam testing | Yes | Yes | No |
| Integrations | 107 Integrations More details. | 107 Integrations More details. | 21 integrations More details. |
| Drag and drop | Yes | Yes | Yes |
| Transactional emails | Yes | Yes | Yes |
| Content optimization | No | No | No |
| REST API | Yes Has email, campaign and journey level APIs Refer this page to understand in detail. | Yes Has email, campaign and journey level APIs Refer this page to understand in detail. | Has basic email marketing properties, and Campaign and automation level details Refer this page to understand in detail. |
Frequently asked questions
Everything you need to know about the product and billing.
You can create an account for free to try Campaign Monitor and send an email campaign to five contacts. If you exceed the contact limit, you will have to buy the paid plan starting from $9/month, where you can send emails to 500 contacts. For a more affordable alternative, you can consider using Mailmodo.
Campaign Monitor is not HIPAA compliant. Although they’ve signed a Business Associate Agreement (BAA), Campaign Monitor won't allow you to utilize their service to send emails containing Protected Health Information (PHI). If you’re looking for a HIPAA compliant ESP, consider using Mailmodo.
Subscribers have frequently expressed frustration with Campaign Monitor for its high spam rates and occasionally blocked servers. Use Mailmodo if you want a higher deliverability rate. We assist clients with domain warming, stop spammers, and provide advice on increasing deliverability rates.
Yes, EmailOctopus has a free trial using which you can send 10,000 emails per month to 2,500 subscribers. If you exceed the contact or monthly sending limit, you start getting charged around $8/monthly. Their free plan, however, offers basic support and limited analytics. This is why prospects prefer EmailOctopus alternatives like Mailmodo, which has affordable pricing plans.
Mailmodo is superior in terms of email deliverability. The platform helps you land your emails in the user's inbox with dedicated servers, authentication protocols, warmed up SMTP, suppression management, fragmented scheduling, and an analysis of your email infrastructure.
EmailOctopus don't provide SMTP connection to set up transactional emails and their spam rate has been reported as high, which makes them rather unreliable. If you're an EmailOctopus user looking to boost your inbox placement rate, consider switching to an alternative platform like Mailmodo with a warmed up SMTP and advanced spam filters.
Mailmodo customers have seen legendary growth
Easiest to use email marketing software in 2024
Get 3X conversions
with interactive emails
Create & send interactive emails without coding
Put revenue on auto-pilot with pre-built journeys
Save time with AI-powered email content creation
1000+ businesses grew with Mailmodo, including
