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Mailjet Vs Zoho Campaigns Comparison (2024)
Hey there, if you’re deep in research to find the best email marketing platform for your brand, you’ve come to the right place. To make this easier for you, below table has a detailed overview of Mailjet vs Zoho Campaigns, to help you choose the right platform. If you want to talk to an expert to help you decide, feel free to book a demo.
How Mailjet compares with Zoho Campaigns
Here’s a summary and non-biased comparison between Mailjet and Zoho Campaigns on the basis of email marketing features
| TL;DR |  |  |
|---|---|---|
| Email editing and creation | Use Mailjet Editor’s flexible drag-and-drop features to easily add content, photographs, videos, links, and GIFs. If user can code then user can insert HTML code blocks, too. | Provides a HTML and plain text editor. It has drag and drop, responsive features |
| Automation | Send customers triggered emails that arrive in their inbox as they hit important milestones in their customer journey. | Automation is divided into autoresponders and workflows. It has 7 different types of pre-defined auto responders making it easy to create. Workflows consists of numerous triggers including API? webhook/integrations, actions and conditions |
| Integration | 120 integrations | 65 integrations |
| Transactional emails | Included in all plans | No. but can done by automations. Also transactional emails are supported by their in-house transactional email service- zepto mail |
| Ease of Access | No learning is required. The software is simple and straight forward. Transactional emails and forms require coding support though. | Good UI/Ux design and the campaign builder is pretty easy to understand and use. |
| Customer Support | Email, Chat and Phone support | Telephonic support,Email Support, Chat Support, Video Tutorials, Knowledge base. |
| Interactive emails | No interactive emails. | No. |
| Other marketing features | - Websites forms (pop-up forms and embedded forms) for landing pages <br> - SMS to send transactional SMS to customers <br> | Has the following tools on marketing: ○ Websites builder for landing pages ○ Online stores on websites ○ RSS Campaigns ○ SMS marketing ○ Social media campaigns |
Why not consider an email marketing tool that gets 3x conversions?
Interactive Emails
Create & send dynamic forms for customer feedback, product reviews, NPS surveys, and so much more.
Dedicated Human Support
Get support whenever you need it via email, live chat, slack, or calls.
Automate pre-built user journeys
Trigger emails based on Webhooks, conditional logic, time delays, and more.
Detailed comparision of Zoho Campaigns, Mailjet, and Mailmodo
Email Creation
When a tool has features like a drag-and-drop editor, pre-made templates, and interactive widgets, creating emails is quick and fun.
| Feature | mailjet | zoho-campaigns | Mailmodo |
|---|---|---|---|
| Template editor | Can create from scratch or select template from library | Can create from scratch or select from pre-designed templates | Can create from scratch or select template from library |
| Drag and Drop | Elements can be dragged and dropped any where within the email | Elements can be dragged and dropped any where within the email | Selection (single click) based template editor, can only stack new layout and elements at the selected position. To move elements up and down, there is a up and down button |
| Email Dimensions | Have fixed width | Width can be modified between 600 px - 800 px | 3 Width options(600px, 700px, 800px) are provided(that resemble industry standards). Rich text emails can be sent with full width email |
| Pre-made layouts | 7 variations to select from | 10 variations of layouts to select from | 12 variations of layouts to select from |
| Pre-made blocks/modules | Not Applicable | No |
|
| Ability to save & reuse blocks | Can save any layout block | No | Can save any layout block |
| Design Options | Common options like email background color options are provided | Common options like email bg color options are provided. Some notable options are Email border size and color, and option to enable RTL layout mode -Use this mode for languages written from right-to-left (Arabic and Hebrew). | Common options like pading, email body and email bg color options are provided |
| Supported Email Fonts | Total 18 fonts |
| Total 46 fonts
|
| If non-standard font is used | No prompts | It gives a prompt message - The font type that you have selected is a non-standard font and may not render properly in all email clients. In such cases, we will show your content in a similar web-safe font | Prompts are provided for Web Safe fonts while editing. In case, non-email safe font is use, then Mailmodo replaces it with a fallback font for clients where the fonts are not supported |
| Template preview | Only HTML display with toggle between desktop and mobile screens | HTML and text are displayed together with toggle between desktop and mobile screens | HTML and AMP are displayed together with toggle between desktop and mobile screens |
| Template testing | Only HTML. Supports unlimited testing. | Only HTML, Text or HTML and plain text. Supports unlimited testing | HTML and AMP versions are different, supports unlimited testing |
| Adding custom HTML code | Yes | Yes | No |
| Rich text editor | Yes | Yes | Yes |
| Feature | mailjet | zoho-campaigns | Mailmodo |
|---|---|---|---|
| In-product templates | 60 and growing templates | 144 and growing templates | 67 and growing templates |
| Has a template inspiration gallery | Not available | Yes, which only gives a preview to the templates | Yes, free inspiration gallery |
| Inspirational Templates count | Not applicable | 144 templates | 200+ templates |
| Feature | mailjet | zoho-campaigns | Mailmodo |
|---|---|---|---|
| AMP email creation | No | No | Support AMP email creation with no code WYSIWYG editor. Doesn't require coding knowledge |
| Whitelisting support | No | No | Provides dedicated whitelisting support |
| Automatic HTML fallback | No | Yes | Yes |
| Customize HTML fallback | No | Yes | Allows customization for manual inputs |
| Sending AMP emails | No | No | Yes |
| Feature | mailjet | zoho-campaigns | Mailmodo |
|---|---|---|---|
| Interactive AMP widgets | AMP emails not supported | AMP Emails not supported | 16 AMP elements |
| Carousel/Image Carousel | No | No | Yes |
| Accordion | No | No | No |
| Basic Event invitation | No | Yes, through Eventbrite | Yes,with forms |
| Add to calendar | No | No | Yes |
| Calendly | No | No | Yes |
| Zoom Webinar | No | No | Yes |
| Shopify Card Abandoment | No | Yes,through Shopify integration | Yes |
| Shopify Product Recommendation | No | Yes,through Shopify integration | Yes |
| Poll | No | Yes | Yes |
| Live Price Ticker | No | No | Yes |
| Star Rating | No | No | Yes |
| NPS Rating | No | No | Yes |
| Thumbs up or down | No | No | Yes |
| Emoji Rating | No | No | Yes |
| Chip selection | No | No | Yes |
| Spin the Wheel | No | No | Yes |
| Quiz | No | No | Yes |
| Gokwik | No | No | Yes |
| Form | Yes | Yes, signup form available | Yes |
| Star Rating | No | No | Yes |
| Thumbs up or down | No | No | Yes |
| Thumbs up or down | No | No | Structured for case specific |
| Star Rating | No | No | Yes |
| Form Submission capture | Mailjet have website forms that do not work with emails | Zoho campaigns doesn't have interactive email forms but has subscription forms | Automatic collection and storage of form submission data. Export options available |
| Conditional forms | No | No | Yes |
| Step wise forms | No | No | Yes |
| Hidden field | No | No | No |
| Form fields | 5 field options | 17 field types | 15 field options |
| Dropdown | No | Yes | Yes |
| Radio | Yes | Yes | Yes |
| Checkbox | No | Yes | Yes |
| Emoji | No | No | Yes |
| Thumbs up or down | No | No | Structured for case specific |
| Text | Yes | Yes | Yes |
| Multiline | Yes | Yes | Yes |
| Image Link | No | No | Structured for case specific |
| Date picker | Yes | Yes | Yes |
| Time picker | Yes | Yes | Yes |
| Phone number | Yes | Yes | Yes |
| Single chip | No | No | Yes |
| Multichip | No | No | Yes |
| Star Rating | No | No | Yes |
| Nps Rating | No | No | Yes |
Contact & Campaign
Your email campaigns perform better when your tool monitors your subscriber’s behavior. You can use it to create dynamic segments and optimize for open rates.
| Feature | mailjet | zoho-campaigns | Mailmodo |
|---|---|---|---|
| Triggered | No. but possible with automations or manual coding | Yes | Yes |
| Bulk | Yes | Yes | Yes |
| AB testing subject line | No | Yes | Yes |
| Sending Schedule | User can send or Schedule | Send now,Send later- date and time specified by sender, send in batches, based on recipient's time zone, based on optimal open time | Supports email sending by send now, schedule later and fragmented scheduling |
| Fragmented/Batch Scheduling | Yes | Yes | Yes |
| Send time optimization | Yes | Yes | Yes |
| Feature | mailjet | zoho-campaigns | Mailmodo |
|---|---|---|---|
| Dynamic segments | Yes | Yes | |
| Static segments | No | No | Yes |
| Segment on basis of campaign activity | Yes | Yes | Yes |
| Pre-built segments | No | Yes | based on engagement |
| Contact-level campaign data | Yes | Yes | Yes |
| Add contacts via | Copy & Paste, Upload a file, Import via API or subscription widget | Manually, import from database, sync contacts, through signup forms | Manually, CSV, API, Apps, CRM, etc. |
Automation
You are more productive when you have set up automations to trigger emails based on a contact’s activity - clicks, opens, submissions, and more.
| Feature | mailjet | zoho-campaigns | Mailmodo |
|---|---|---|---|
| Journey Advancement | Baisc email handling without webhook supports | basic email handling, webhooks. SMS and CRM activities | Basic email handling and webhooks available |
| Drag & drop journey builder | No, Click to add journey builder which is not user friendly | Yes | Yes |
| Trigger options | 4 trigger options
| 12 trigger options
| 12 trigger options and 5 Categories of start point
|
| Rules/Conditions | No rules | 3 rules
| 9 Rules
|
| Actions | Single action i.e., Send email with a delay | 3 types of Action
| 6 Actions Send campaign, Webhook, Add contact to a list, Remove contact from a list, Update contact property, Exit journey |
| Limitations | Single trigger point to send triggered emails | Difficulty in handling nodes, requires manual moving | Only one trigger point, also post webhook you cannot proceed further with journey. There is only API entry point and no webhook trigger |
| Web/App/External event triggers | No | Yes | Yes |
| CRM triggers | No | Yes | Yes |
| Pre-made email flows | No | Yes. Total 10 inspirations
| No |
| Email flows Inspiration | No | No | Yes, have a dedicated industry wise research to send engaging drips. |
Analytics
What your email marketing tool can track, you can improve. Data on opens, clicks, bounces, and unsubscribes are a must-have. Some tools also have advanced features like click heatmap.
| Feature | mailjet | zoho-campaigns | Mailmodo |
|---|---|---|---|
| Opens | Yes | Yes ,also last time for activity is stored | Yes |
| Clicks | No | Yes, also last time for activity is stored | Yes |
| CTOR | Yes | Yes | Yes |
| Submissions | No | Yes | Yes |
| Bounces | Yes | Yes | Yes |
| Blocked | Yes | No | Yes |
| Unsubscribe | Yes | Yes | Yes |
| Spam complaints | Yes | No | Yes |
| Forwards | No | Yes | Yes |
| Device usage | No | Yes | Yes |
| Email clients | Yes | Yes | Yes |
| Link click tracking | Yes | Yes, aka Click performance | Yes |
| Click heatmap | Yes | No | Yes |
| Custom analytics dashboard | No | No, integration with google analytics | No, upcoming |
| Graphical rep | Yes | No | No |
Customer Support
Most email platforms provide chat and email support, while a few also help you with human customer support. You can choose a tool based on your preferred mode of communication.
| Feature | mailjet | zoho-campaigns | Mailmodo |
|---|---|---|---|
| Trial Period | 30 days free trial | 14-day trial | 21 days on all plans |
| Customer support | has Email, Chat and Phone support | Telephonic support,Email Support, Chat Support, Video Tutorials, Knowledge base | Includes video tutorials, knowledge base, ticketing system, live chat, email support, personalized kick off call and onboarding manager too |
| Account activation | Email verification | Email verification | Generally email verification is done. 2-factor authentication can be configured manually |
| Onboarding form | Onboarding form requires:
| Onboarding from requires:
| Onboarding form requires:
|
| Product education | Stepwise instructions(basic and advanced) for marketer as well as developer are provided to set up campaign and send out the first email. | Stepwise instructions(basic and advanced) are provided to send out the first email |
|
| Product theme | Light theme | Light theme | Light theme |
| Feature | mailjet | zoho-campaigns | Mailmodo |
|---|---|---|---|
| Dynamic data | Yes | Yes | Yes |
| Spam testing | No | No | No |
| Integrations | 120 integrations More details. | 65 integrations More details. | 21 integrations More details. |
| Drag and drop | Yes | Yes | Yes |
| Transactional emails | No, but can done by automations or manual coding | No, but can done by automations. Also trasactional mails are supported by their in-house transactional email service- zepto mail | Yes |
| REST API | Has basic email marketing properties, Campaign and automation level details too. Refer this page to understand in detail. | Has basic email marketing properties, and Campaign and automation level details Refer this page to understand in detail. |
Frequently asked questions
Everything you need to know about the product and billing.
Mailjet has a user-friendly, intuitive interface which makes it easy to use for email marketers with little experience in this field. However, its drag-and-drop editor is limited in terms of its offerings. Mailjet is suitable for an individual who only wants to carry out basic email marketing tasks, but for enterprises that want to run successful campaigns, we suggest going with Mailmodo. Mailmodo's WYSIWYG editor has rich media and text capabilities with unlimited live previews and all the templates have an auto-responsive design.
Mailjet meets most of the email marketing needs of small businesses, but it lacks customer support and functionality. If you’re looking for a full stack email marketing solution to send automated, triggered, transactional, marketing, static, interactive, and targeted emails, look no further than Mailmodo. Bring life to your emails with interactive widgets, powerful personalization and automation features, and diverse triggers and integrations.
You can use Mailjet for free forever, sending 6,000 emails/month. But they cap it at 200 emails/day, which makes the plan restrictive. If you want a flexible pricing plan for your email marketing needs, try Mailmodo. We don’t even ask for a credit card. You can send up to 10,000 emails to 10,000 contacts monthly with our free plan. It also comes with additional perks, like unlimited campaigns and advanced analytics reporting.
Zoho Campaign offers a free trial for 14 days where you can access all the features and send up to 6,000 emails to 2,000 contacts. However, if you find the trial plan too brief and are looking to get your skin in the email marketing game, you can consider taking advantage of Mailmodo’s free trial plan.
If you’re not able to build complex workflows with Zoho Campaigns, you’re not alone. A lot of customers have complained about its limited automation capabilities. If you’re looking for an automation solution which offers you pre-made workflows, custom triggers, and endless integrations, consider using Mailmodo.
Zoho Campaigns has a poor deliverability rate, which causes your users’ emails to land in spam. Want to achieve better email deliverability? You can rely on Mailmodo's dedicated servers, warmed up domain, and suppression management strategies.
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