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Moosend Vs Drip Comparison (2024)
Hey there, if you’re deep in research to find the best email marketing platform for your brand, you’ve come to the right place. To make this easier for you, below table has a detailed overview of Moosend vs Drip, to help you choose the right platform. If you want to talk to an expert to help you decide, feel free to book a demo.
How Moosend compares with Drip
Here’s a summary and non-biased comparison between Moosend and Drip on the basis of email marketing features
| TL;DR |  |  |
|---|---|---|
| Email editing and creation | Provides standard HTML editor. | Provides a visual builder and text/HTML editor. Editor can create HTML emails only |
| Automation | Automations have numerous triggers to choose from with 4 diffrent conditional steps. | Automations have restricted email handling cabability along conditions to perform basic logics. Webhooks are missing and lacks external platform connectivity which is generally expected |
| Integration | 85 integrations | 217 integrations |
| Transactional emails | Not available. | Not available |
| Ease of Access | Simple newsletter creation and sending solution but have a lot of gliches and bugs. | Ecommerce focused email and SMS marketing software. Feels like it is missing major functionalities too |
| Customer Support | Chat support, Knowledge base, Video tutorials. | Email Support, Phone Support, In-App dedicated support, Customer Support |
| Interactive emails | Doesn't support AMP emails | No |
| Other marketing features | Has the following tools on marketing: ○ Signup forms for pages. ○ Landing page builder for website. | Has the following tools on marketing: ○ Signup forms for pages ○ SMS marketing |
Why not consider an email marketing tool that gets 3x conversions?
Interactive Emails
Create & send dynamic forms for customer feedback, product reviews, NPS surveys, and so much more.
Dedicated Human Support
Get support whenever you need it via email, live chat, slack, or calls.
Automate pre-built user journeys
Trigger emails based on Webhooks, conditional logic, time delays, and more.
Detailed comparision of Drip, Moosend, and Mailmodo
Email Creation
When a tool has features like a drag-and-drop editor, pre-made templates, and interactive widgets, creating emails is quick and fun.
| Feature | moosend | drip | Mailmodo |
|---|---|---|---|
| Template editor | Can create from scratch or select template from library | Can create from scratch or select template from library | Can create from scratch or select template from library |
| Template building fuctionality | Elements can be dragged and dropped anywhere on to the canvas or moved up and down by one block at a time within the email | Double click element drop style. Select element to be placed on first click. Then click again to drop it any where within the email | Selection (single click) based template editor, can only stack new layout and elements at the selected position. To move elements up and down, there is a up and down button |
| Email Dimensions | Width can range from 600 px to 900 px | Have a width from 100-600 px | 3 Width options(600px, 700px, 800px) are provided(that resemble industry standards). Rich text emails can be sent with full width email |
| Pre-made layouts | 12 variations of layouts to select from | 4 variations of layouts to select from | 12 variations of layouts to select from |
| Pre-made blocks/modules | NA | Not applicable |
|
| Ability to save & reuse blocks | NA | Can save any layout block and element | Can save any layout block |
| Design Options | Common options like email bg color options are provided. Background can be a image and also has advanced editing options for the image within the editor | Common options like email bg color options are provided but for section instead of the whole email | Common options like pading, email body and email bg color options are provided |
| Supported Email Fonts | Have a mixed collection of total 20 fonts (email safe, websafe and web fonts) | Total 40 fonts | Total 46 fonts
|
| If non-standard font is used | No Prompt | No prompt | Prompts are provided for Web Safe fonts while editing. In case, non-email safe font is use, then Mailmodo replaces it with a fallback font for clients where the fonts are not supported |
| Template preview | HTML display with toggle between desktop, tablet and mobile screens | Only HTML email with side by side display of desktop, tablet and mobile screens | HTML and AMP are displayed together with toggle between desktop and mobile screens |
| Template testing | Yes | Only HTML. Supports unlimited testing. | HTML and AMP versions are different, supports unlimited testing |
| Adding custom HTML code | Yes | No | No |
| Rich text editor | Yes | Yes |
| Feature | moosend | drip | Mailmodo |
|---|---|---|---|
| In-product templates | 82 and growing templates | 48 and growing templates | 67 and growing templates |
| Has a template inspiration gallery | Yes, free inspiration gallery | No inspiration gallery | Yes, free inspiration gallery |
| Inspirational Templates count | 75+ newsletter templates | Not applicable | 200+ templates |
| Feature | moosend | drip | Mailmodo |
|---|---|---|---|
| AMP email creation | No | No | Support AMP email creation with no code WYSIWYG editor. Doesn't require coding knowledge |
| Whitelisting support | No | No | Provides dedicated whitelisting support |
| Automatic HTML fallback | Yes | Yes | Yes |
| Customize HTML fallback | Yes | Yes | Allows customization for manual inputs |
| Sending AMP emails | No | No | Yes |
| Feature | moosend | drip | Mailmodo |
|---|---|---|---|
| Interactive AMP widgets | AMP Emails not supported | No AMP elements | 16 AMP elements |
| Carousel/Image Carousel | No | No | Yes |
| Accordion | No | No | No |
| Basic Event invitation | Yes, through eventbrite integration | No | Yes,with forms |
| Add to calendar | No | No | Yes |
| Calendly | No | No | Yes |
| Zoom Webinar | No | No | Yes |
| Shopify Card Abandoment | Yes, through integration with thrivecart | No | Yes |
| Shopify Product Recommendation | Yes, through integration with thrivecart | No | Yes |
| Poll | No | No | Yes |
| Live Price Ticker | No | No | Yes |
| Star Rating | No | No | Yes |
| NPS Rating | No | No | Yes |
| Thumbs up or down | No | No | Yes |
| Emoji Rating | No | No | Yes |
| Chip selection | No | No | Yes |
| Spin the Wheel | No | No, but present in subscription forms | Yes |
| Quiz | No | No | Yes |
| Gokwik | No | No | Yes |
| Form | No, but has subscription forms | Yes, has website subscription forms | Yes |
| Star Rating | No | No | Yes |
| Thumbs up or down | No | No | Yes |
| Thumbs up or down | No | No | Structured for case specific |
| Star Rating | No | No | Yes |
| Form Submission capture | Moosend doesn't have interactive email forms but has subscription forms | Collects form submission data as contacts from websites | Automatic collection and storage of form submission data. Export options available |
| Conditional forms | No | Not Applicable | Yes |
| Step wise forms | No | Not Applicable | Yes |
| Hidden field | No | Not Applicable | No |
| Form fields | No | 9 field options Also have spin the wheel | 15 field options |
| Dropdown | No | Yes | Yes |
| Radio | No | Yes | Yes |
| Checkbox | No | Yes | Yes |
| Emoji | No | No | Yes |
| Thumbs up or down | No | No | Structured for case specific |
| Text | Yes | Yes | Yes |
| Multiline | No | Yes | Yes |
| Image Link | No | Yes | Structured for case specific |
| Date picker | No | Yes | Yes |
| Time picker | No | Yes | Yes |
| Phone number | No | Yes | Yes |
| Single chip | No | No | Yes |
| Multichip | No | No | Yes |
| Star Rating | No | No | Yes |
| Nps Rating | No | No | Yes |
Contact & Campaign
Your email campaigns perform better when your tool monitors your subscriber’s behavior. You can use it to create dynamic segments and optimize for open rates.
| Feature | moosend | drip | Mailmodo |
|---|---|---|---|
| Triggered | No but possible via automations | No, but possible by automations | Yes |
| Bulk | Yes | Yes | Yes |
| AB testing subject line | Yes | Yes | Yes |
| Sending Schedule | Send now, Send later, Deliver based on timezones | Send and Schedule are two different options | Supports email sending by send now, schedule later and fragmented scheduling |
| Fragmented/Batch Scheduling | No | No | Yes |
| Send time optimization | Yes | No | Yes |
| Feature | moosend | drip | Mailmodo |
|---|---|---|---|
| Dynamic segments | Yes | Yes | Yes |
| Static segments | No | No | Yes |
| Segment on basis of campaign activity | Yes | Yes | Yes |
| Pre-built segments | Yes | Yes | based on engagement |
| Contact-level campaign data | Yes | Yes | Yes |
| Add contacts via | Manually, import from CSV, Excel, Copy-Paste | Add single contact, Paste email list, CSV File import, Mailchimp data import tool | Manually, CSV, API, Apps, CRM, etc. |
Automation
You are more productive when you have set up automations to trigger emails based on a contact’s activity - clicks, opens, submissions, and more.
| Feature | moosend | drip | Mailmodo |
|---|---|---|---|
| Journey Advancement | Basic email handling | Basic email handling with very limited trigger and actions | Basic email handling and webhooks available |
| Drag & drop journey builder | No | No, click based journey builder | Yes |
| Trigger options | 6 trigger options
| 4 trigger options
| 12 trigger options and 5 Categories of start point
|
| Rules/Conditions | 4 rules
| 5 Rules
| 9 Rules
|
| Actions | 11 Actions Send Email Campaign, Send message to Slack,ping me, subscribe to list,subscribe from list, set custom field value, add tags to member,remove tags from member, increase/decrease custom field value,trigger another automation, post webhook | 16 Actions Actions are dependent on 9 different platforms. While most integrations work as a simple API/webhook, i.e., to PUSH or PULL data | 6 Actions Send campaign, Webhook, Add contact to a list, Remove contact from a list, Update contact property, Exit journey |
| Limitations |
| Lacking webhooks and API. Also external triggers are limited | Only one trigger point, also post webhook you cannot proceed further with journey. There is only API entry point and no webhook trigger |
| Web/App/External event triggers | Yes, with moosend's tracking script | Yes | Yes |
| CRM triggers | Yes | No | Yes |
| Pre-made email flows | Yes, Total 18 inspirations Abandoned Cart, Anniversary, Change in custom field, Happy Birthday Mail, Loyalty Sequence, New Customer thank you mail, Onboarding Email Sequence, Re-engagement email based on weather, Repeat purchases reminder, Special offer reminder, Special area of interest, Specific custom field value is changed, Survey buyers, Upsell/Cross-sell, Weather based upsell/cross-sell, Website Re-engagement, Welcome Email Sequence | Yes, 40 flows available | No |
| Email flows Inspiration | No | Yes, 20 workflows available More details. | Yes, have a dedicated industry wise research to send engaging drips. |
Analytics
What your email marketing tool can track, you can improve. Data on opens, clicks, bounces, and unsubscribes are a must-have. Some tools also have advanced features like click heatmap.
| Feature | moosend | drip | Mailmodo |
|---|---|---|---|
| Opens | Yes | Yes | Yes |
| Clicks | Yes | Yes | Yes |
| CTOR | No | No | Yes |
| Submissions | Yes | No | Yes |
| Bounces | Yes | No | Yes |
| Blocked | No | No | Yes |
| Unsubscribe | Yes | Yes | Yes |
| Spam complaints | Yes | No | Yes |
| Forwards | No | No | Yes |
| Device usage | Yes | No | Yes |
| Email clients | Yes | No | Yes |
| Link click tracking | Yes | No | Yes |
| Click heatmap | Yes | No | Yes |
| Custom analytics dashboard | No | No | No, upcoming |
| Graphical rep | No | No | No |
Customer Support
Most email platforms provide chat and email support, while a few also help you with human customer support. You can choose a tool based on your preferred mode of communication.
| Feature | moosend | drip | Mailmodo |
|---|---|---|---|
| Trial Period | 30 days trial, all features are included | Has 14 days trial plan | 21 days on all plans |
| Customer support | Chat support, Knowledge base and Video tutorials | Email Support, Phone Support, Help center | Includes video tutorials, knowledge base, ticketing system, live chat, email support, personalized kick off call and onboarding manager too |
| Account activation | Email verification | No verification | Generally email verification is done. 2-factor authentication can be configured manually |
| Onboarding form | Onboarding form requires:
| Onboarding form requires:
| Onboarding form requires:
|
| Product education | Stepwise instructions are provided to send out first email | Prompts to import contacts, send first campaign and adding code snippet to website |
|
| Product theme | Light theme | Light theme | Light theme |
| Feature | moosend | drip | Mailmodo |
|---|---|---|---|
| Dynamic data | Yes | Yes | Yes |
| Spam testing | No | No | No |
| Integrations | 85 integrations More details. | 217 integrations More details. | 21 integrations More details. |
| Drag and drop | Yes | Yes | Yes |
| Transactional emails | No, but can done by automations | No | Yes |
| REST API | Yes, has shopper activity Refer this page to understand in detail. | Has basic email marketing properties, and Campaign and automation level details Refer this page to understand in detail https://www.mailmodo.com/developers/8e957152b6128-getting-started-with-mailmodo-api/ |
Frequently asked questions
Everything you need to know about the product and billing.
You can use Moosend for free to send unlimited emails to 1,000 contacts. However, if the contact limit feels restricting, consider using Moosend alternatives like Mailmodo that comes with an affordable pricing plan.
We recommend you to use Moosend if you manage invitations via email marketing. But we don’t recommend the tool for businesses that need advanced automation. Instead, Moosend alternatives like Mailmodo offer custom multistep automation at a more affordable price.
Moosend’s spam rate is high enough to cause low email deliverability. Their users’ emails often end up in spam. You can achieve better email deliverability with Mailmodo's dedicated servers, consultation, and help with your domain warm-up.
You can use Drip for free for 14 days. Their free trial restricts you from sending unlimited emails, though. If you’re keen to access unlimited email templates, advanced reporting and automation features, we suggest considering Drip alternatives like Mailmodo. Mailmodo has affordable pricing plans.
Drip has a low number of integrations and limited reporting features. If you’re looking for a full-stack email marketing solution to measure campaign metrics such as open rates, click rates, submissions, and bounces using a visual reporting dashboard and get access to A/B testing and exporting analytics data, consider using Drip alternatives like Mailmodo.
Getting the automation feature to work well in Drip requires some practice because it's a complex and cluttered platform. If you’re looking for an intuitive and user-friendly email automation platform, consider using Drip alternatives like Mailmodo. Build custom journeys, use ready-made workflows, and trigger them from anywhere with Mailmodo.
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