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Omnisend vs Mailmodo
Build an interactive ecommerce store, but within email
Tired of limited templates, bounded features, and poor segmentation? Introducing Mailmodo, the Omnisend alternative with interactive emails for higher ROI
300+ pre-made email templates
Advanced segmentation & reporting
Get dedicated human support
Users are not happy with Omnisend
I hate out-of-the-box #automations ESPs like #Klaviyo and #Omnisend set up for #ecommerce brands.
— HiFlyer Digital (@HiFlyerDigital) February 19, 2023
I've generated $300M in #email revenue & still hate them.
Here's why: they're designed for you to send more. More emails = more payments.
Send better emails, not more emails.
Very very bad support from @omnisend . They have disabled my payment method randomly cos they say it doesn’t meet authentication. Then their support team tells me that they will get it done manually. Next day they tell me they can’t do anything about it.
— Akshay (@Ajain112) September 7, 2024
@omnisend your "chat" still isn't an actual chat.
— John Bailey (@Isucceed) February 3, 2023
Your chatBOT still doesn't know the difference between a PHONE CALL and an EMAIL. And, it *still* doesn't even email. If you can't contact me, why should I hire you to manage my contacts with customers? pic.twitter.com/1tYV8g0HCG
@omnisend it's been two days without SMS, your website is not allowing me to top up credits and support are not replying. Help!
— Seb Evans (@SebREvans) April 12, 2023
Mailmodo is a better choice for growth-hungry companies
Here’s a summary and non-biased comparison between Omnisend and Mailmodo
 |  | |
|---|---|---|
Email editing and creation | Provides a flexible email editor software that supports HTML as well as AMP email creation. | Provides a basic email editor, HTML editor and a text editor. Editor can create HTML emails only. |
Automation | Has a visual email journey builder. It also offers different triggers, actions and conditions, including API/Webhook/Integrations. | Automations have restricted email handling cabability along conditions to perform basic logics. The big blockage is due to connection with a store. And has ecommerce focused features only. |
Integration | 21 integrations | 80 integrations |
Transactional emails | Included in all plans | Not available. |
Ease of Access | Easy to setup and create campaigns with clear navigation and detailed dashboards. | Ecommerce focused email marketing software with requirement for ecommerce industry. This makes it frustating for users to get a hands on all fuctionality. |
Customer Support | Includes knowledge base, emails, chat, phone and video support from experts | Email Support, In-App dedicated support, In-App Knowledge base, Customer Support. |
Interactive emails | Create and send interactive AMP emails with widgets such as carts, forms, surveys, quizzes, etc. to improve engagement and submission rate | No |
Other marketing features |
|
|
Affordable alternative to Omnisend
With interactive email templates, advanced segmentation, and better customer service, Mailmodo has a better price-performance ratio than Omnisend.
| Contacts | Mailmodo | Omnisend |
|---|---|---|
| 10,000 | $74/mo | $150/mo |
| 50,000 | $249/mo | $450/mo |
| 100,000 | $499/mo | $988/mo |
Based on Omnisend pricing on 09/17/24.
Features of Mailmodo for higher conversion rate
Mailmodo helps you in engaging your customers with highly featured customizable interactive emails
✅ Basic to advanced automations
Build campaigns with different triggers and conditions for every business
✅ Intuitive email marketing
Create and send emails effortlessly with bug-free email marketing platform for improved user experience
✅ Dedicated Human Support
Get human support when you need including concierge onboarding
Here's a detailed non-biased feature wise breakdown of how Omnisend compares with Mailmodo
| Feature | Mailmodo | Omnisend |
|---|---|---|
| Trial Period | 21 days on all plans | Has free plan |
| Customer support | Includes video tutorials, knowledge base, ticketing system, live chat, email support, personalized kick off call and onboarding manager too | Email Support, Phone Support, Help center |
| Account activation | Generally email verification is done. 2-factor authentication can be configured manually | No verification |
| Onboarding form | Onboarding form requires:
| Onboarding form requires:
|
| Product education |
| Prompts to connect store or ecommerce account. More focused towards ecommerce |
| Product theme | Light theme | Light theme |
| Feature | Mailmodo | Omnisend |
|---|---|---|
| In-product templates | 67 and growing templates | 35 and growing templates |
| Has a template inspiration gallery | Yes, free inspiration gallery | Yes, free inspiration gallery |
| Inspirational Templates count | 200+ templates | 80 templates |
| Feature | Mailmodo | Omnisend |
|---|---|---|
| AMP email creation | Support AMP email creation with no code WYSIWYG editor. Doesn't require coding knowledge | No |
| Whitelisting support | Provides dedicated whitelisting support | No |
| Automatic HTML fallback | Yes | Yes |
| Customize HTML fallback | Allows customization for manual inputs | Yes |
| Sending AMP emails | Yes | No |
| Feature | Mailmodo | Omnisend |
|---|---|---|
| Template editor | Can create from scratch or select template from library | Can create from scratch or select template from library |
| Drag and Drop | Selection (single click) based template editor, can only stack new layout and elements at the selected position. To move elements up and down, there is a up and down button | Elements can be dragged and dropped any where within the email |
| Email Dimensions | 3 Width options(600px, 700px, 800px) are provided(that resemble industry standards). Rich text emails can be sent with full width email | Have width from 600-700 px |
| Pre-made layouts | 12 variations of layouts to select from | Not Applicable |
| Pre-made blocks/modules |
|
|
| Ability to save & reuse blocks | Can save any layout block | Can save any layout block and element |
| Design Options | Common options like pading, email body and email bg color options are provided | Common options like email bg color options are provided |
| Supported Email Fonts | Total 46 fonts
| Total 53 fonts
|
| If non-standard font is used | Prompts are provided for Web Safe fonts while editing. In case, non-email safe font is use, then Mailmodo replaces it with a fallback font for clients where the fonts are not supported | No prompt |
| Template preview | HTML and AMP are displayed together with toggle between desktop and mobile screens | Only HTML email with side by side display of desktop and mobile screens |
| Template testing | HTML and AMP versions are different, supports unlimited testing | Only HTML. Supports unlimited testing. |
| Adding custom HTML code | No | Yes |
| Rich text editor | Yes | Yes |
| Feature | Mailmodo | Omnisend |
|---|---|---|
| Interactive AMP widgets | 16 AMP elements | No AMP elements |
| Carousel/Image Carousel | Yes | No |
| Accordion | No | No |
| Basic Event invitation | Yes,with forms | No |
| Add to calendar | Yes | No |
| Calendly | Yes | No |
| Zoom Webinar | Yes | No |
| Shopify Card Abandoment | Yes | No |
| Shopify Product Recommendation | Yes | No |
| Poll | Yes | No |
| Live Price Ticker | Yes | No |
| Star Rating | Yes | No |
| NPS Rating | Yes | No |
| Thumbs up or down | Yes | No |
| Emoji Rating | Yes | No |
| Chip selection | Yes | No |
| Spin the Wheel | Yes | No |
| Quiz | Yes | No |
| Gokwik | Yes | No |
| Form | Yes | Yes, has website forms |
| Feature | Mailmodo | Omnisend |
|---|---|---|
| Form Submission capture | Automatic collection and storage of form submission data. Export options available | Collects form submission data as contacts |
| Conditional forms | Yes | Not Applicable |
| Step wise forms | Yes | Not Applicable |
| Hidden field | No | Not Applicable |
| Form fields | 15 field options | 9 field options Also have spin the wheel |
| Dropdown | Yes | Yes |
| Radio | Yes | Yes |
| Checkbox | Yes | Yes |
| Emoji | Yes | Not Applicable |
| Thumbs up or down | Structured for case specific | Not Applicable |
| Text | Yes | Yes |
| Multiline | Yes | Yes |
| Image Link | Structured for case specific | Yes |
| Date picker | Yes | Yes |
| Time picker | Yes | Yes |
| Phone number | Yes | Yes |
| Single chip | Yes | Not Applicable |
| Multichip | Yes | Not Applicable |
| Star Rating | Yes | Not Applicable |
| Nps Rating | Yes | Not Applicable |
| Feature | Mailmodo | Omnisend |
|---|---|---|
| Dynamic segments | Yes | Yes |
| Static segments | Yes | No |
| Segment on basis of campaign activity | Yes | Yes |
| Pre-built segments | based on engagement | Yes |
| Contact-level campaign data | Yes | Yes |
| Add contacts via | Manually, CSV, API, Apps, CRM, etc. | Add single contact, Paste contact's details, File import, Mailchimp data import tool, Klaviyo data import tool |
| Feature | Mailmodo | Omnisend |
|---|---|---|
| Triggered | Yes | No, but possible by automations |
| Bulk | Yes | Yes |
| AB testing subject line | Yes | Yes |
| Sending Schedule | Supports email sending by send now, schedule later and fragmented scheduling | Send and Schedule are two different options |
| Fragmented/Batch Scheduling | Yes | No |
| Send time optimization | Yes | No |
| Feature | Mailmodo | Omnisend |
|---|---|---|
| Opens | Yes | Yes |
| Clicks | Yes | Yes |
| CTOR | Yes | No |
| Submissions | Yes | No |
| Bounces | Yes | Yes |
| Blocked | Yes | Yes |
| Unsubscribe | Yes | Yes |
| Spam complaints | Yes | Yes |
| Forwards | Yes | No |
| Device usage | Yes | Yes |
| Email clients | Yes | Yes |
| Link click tracking | Yes | Yes |
| Click heatmap | Yes | No |
| Custom analytics dashboard | No, upcoming | No |
| Graphical rep | No | No |
| Feature | Mailmodo | Omnisend |
|---|---|---|
| Journey Advancement | Basic email handling and webhooks available | Basic email handling with very limited trigger and automations |
| Drag & drop journey builder | Yes | No |
| Trigger options | 12 trigger options and 5 Categories of start point
| 13 trigger options
|
| Rules/Conditions | 9 Rules
| 4 Rules
|
| Actions | 6 Actions Send campaign, Webhook, Add contact to a list, Remove contact from a list, Update contact property, Exit journey | 3 Actions Email, messages, push notifications |
| Limitations | Only one trigger point, also post webhook you cannot proceed further with journey. There is only API entry point and no webhook trigger | Needs to have ecommerce store to start with |
| Web/App/External event triggers | Yes | Yes |
| CRM triggers | Yes | Yes |
| Pre-made email flows | No | Yes, 18 flows available |
| Email flows Inspiration | Yes, have a dedicated industry wise research to send engaging drips. | No |
| Feature | Mailmodo | Omnisend |
|---|---|---|
| Dynamic data | Yes | Yes |
| Spam testing | No | No |
| Integrations | 21 integrations More details. | 80 integrations More details. |
| Drag and drop | Yes | Yes |
| Transactional emails | Yes | No |
| Content optimization | No | No |
| REST API | Has basic email marketing properties, and Campaign and automation level details Refer this page to understand in detail. | Yes Has contro over contacts, orders and carts Refer this page to understand in detail. |
Is Omnisend the right email marketing tool for you?
Omnisend is the right solution for you:
- If you are focused only on e-commerce campaigns
- If you’ve experience in creating automation from scratch
- If you’re not low in time budget, and afford a learning curve
Omnisend is not recommended for you:
- If you send both B2B and B2C campaigns
- If you want to create and send interactive emails without coding
- If you’re looking for pre-built automation sequences
Mailmodo is your one-stop email marketing need
Mailmodo can help you with any email marketing use-case you have. It’s a complete email marketing platform.
Visual Journey Builder
Build a user journey to send automated emails triggered by events, webhooks, integrations, CRMs, etc.
Easy Integrations
Integrate with CRMs and marketing tools like HubSpot, Zapier, Google Sheets, Calendly, Zoom
Transactional Emails
Send bulk transactional AMP emails using API & webhook triggers based on user behaviors
Contact List Management
Segment users based on attributes or past campaign activities like Open, Click & Form Submissions
Complete Email Analytics
Analyze all your data- Delivered, Opens, Clicks, Subject line A/B tests, etc. for both AMP & HTML emails
High Deliverability
Get high deliverability & opens with well managed & dedicated IPs and advice from our deliverability team
Hear it from our customers
Starting with Mailmodo is easy and worth it
Easy to use
We’re ramping up our email volume with Mailmodo as the platform is intuitive and collaborative.
AMP email interactivity
Our campaigns saw a visible increase in numbers with Mailmodo’s interactive emails. The convenience of customer actions in the email is unparalleled.
Powerful integrations
With the Mailmodo-Zapier-Slack integration, each time a user fills up the AMP feedback form, responses are posted on our Slack channel. We got 6% CTR and 15% open rates.
Frequently Asked Questions
You can sign up for Omnisend’s free plan and send up to 500 emails monthly. However, if you find the trial plan too limiting, you can consider taking advantage of Mailmodo’s free trial plan.
If you’re not able to build complex workflows with Omnisend, it is likely that you’re among the many customers who have complained about its limited automation capabilities. If you’re looking for an automation solution that offers you pre-made workflows, custom triggers, and endless integrations, try Mailmodo. It’s a great Omnisend alternative.
Omnisend has a poor deliverability rate, which leads to your users’ low inbox placement rates. Want to achieve better email deliverability? You can rely on Mailmodo's dedicated servers, warmed up domain, and suppression management strategies.
Omnisend is slow and buggy, which makes it a rather unreliable platform. These are the primary reasons most users prefer switching to an alternative email marketing platform like Mailmodo.
Here are the steps to make the switch from Omnisend to Mailmodo: clean your email list, qualify active contacts, remove merge tags assigned to contacts, export them, export the templates, and you’re ready to start using Mailmodo to get more conversions.
What product experts say about Mailmodo?
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