Mailmodo-Segment Integration

Hyper-personalize emails with events data from Segment

Get website or app events with Segment to personalize and trigger email campaigns that target the right cohort, with the right content at the right time

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Get website or app events with Segment to personalize and trigger email campaigns that target the right cohort, with the right content at the right time

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Dynamic segments + interactive emails = higher conversions

Mailmodo’s Segment integration allows you to send interactive emails to highly targeted email lists using any customer data you’re collecting from your websites, mobile apps or stores to Mailmodo with just a few clicks.


Use customer data to understand and segment your audience

⚡ Create audience segments based on real-time behaviors like scrolls, clicks, form fills, etc.

⚡ Identify loyal customers, inactive customers, abandoned carts, drop-offs and more

⚡ Add or update contacts in real-time and import historical data for accurate segmentation

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Hyper personalize your campaigns by using every available touchpoint

⚡ Send interactive emails using customer data for precise content, product or service recommendations.

⚡ Create personalized campaigns for different behavioral cohorts.

⚡ Create email drips for different points in the customer lifecycle.

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Trigger email campaigns based on user events from website and mobile apps

⚡ Trigger campaigns based on events data from your platforms.

⚡ Send email sequences and journeys with a wide range of triggers.

⚡ Automate welcome emails, birthday emails, password reset email and other transactional emails seamlessly.

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Tap customers wherever they are in their lifecycle
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Connecting Segment with Maimodo in three simple steps


Features our customers love


Easiest to use email marketing software in 2025

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Frequently Asked Questions

Mailmodo's events API helps you connect Mailmodo with your website or app and send email campaigns based on the events such as signups, purchases, etc.

With Mailmodo's events API, you can,

  • Segment the contacts based on behaviors like scrolls, clicks, form fills, etc.

  • Add or update contacts in real-time.

  • Send personalized emails to different behavioral cohorts.

  • Trigger campaigns based on event data from your platforms.

Mailmodo integrates with Segment to get the event data from your website or app. Segment integration is available for all users with the Gold and Platinum plans of Mailmodo.

If you are a Gold or Platinum user of Mailmodo, read this document to integrate Mailmodo with Segment to track events and send personalized emails.

Send right emails at the right time

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2x conversions with interactive emails

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Save time with AI-powered email creation

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Automate marketing ops with pre-built journeys

1000+ businesses grew with Mailmodo, including

abp
cleartax
Big Basket
Blue Sky
Factory Outlet Store
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