Customer Service Feedback Form Template

What is a customer service feedback form?

A customer service feedback form is a digital form used to gather opinions, comments, and suggestions from customers regarding their experience with a company’s customer service. It helps businesses to understand and improve their customer service quality.

Important fields to include in a customer service feedback form

Here are some relevant fields you can include in your customer service feedback form. You can customize these fields according to your specific needs.

Field Name	Why to Collect	Compulsory/Optional	Input Type
Your name	To identify the customer	Compulsory	Text
Contact email	To communicate with the customer	Compulsory	Email
Mobile number	To reach the customer for any further clarification/ service	Compulsory	Phone number
Type of Interaction	To track the method of communication	Compulsory	Dropdown
Satisfaction Rating	To measure customer satisfaction	Compulsory	Rating
Action Taken	To record steps taken to address customer issue	Optional	Text
Follow-up Needed	To determine if further action is required	Compulsory	Radio buttons
Resolution Status	To track the status of the customer's issue	Compulsory	Radio buttons
Feedback	To capture additional feedback	Optional	Text

How can I create a customer service feedback form?

You can create a customer service feedback form using any online tool that allows you to create forms, like Google Forms, Typeform, etc. You can also use Mailmodo to create and send forms in your emails.

How can I send a customer service feedback form in an email?

Before we get into the how, let’s understand the why.

Why should you send this form in email?

Inserting your customer service feedback form allows you to reach out to your existing email list and have them fill out the form within the email itself. This reduces friction and cuts down on multiple steps like redirects, logging in to another page, etc., increasing the number of submissions.

For example, Mudrex saw a 280% increase in webinar sign-ups by sending interactive emails through Mailmodo.

Now, let’s come to the how.

If you want to send this customer service feedback form in your emails, you can use Mailmodo. Mailmodo is an all-in-one interactive email marketing platform that allows you to create and send such interactive forms without any coding. Here’s an interactive demo to get you started.

How to increase submissions for your customer service feedback form

You can increase the submissions of your customer service feedback form by making them user-centric and easy to complete. Check out our exclusive guide that discusses 12 things you can do to increase form submissions.