In today's hypercompetitive market, where every click counts, the need for intelligent solutions has never been greater. Imagine having a virtual shopping assistant who understands your customers' preferences better. Picture a system that predicts their desires, tailors personalized experiences, and guides them seamlessly toward making a purchase. With AI ecommerce tools, these possibilities become your reality.
6 Best AI Ecommerce Tools to Boost Sales in 2024
Whether you're an established online retailer or just starting, harnessing the capabilities of AI can take your business to another level. Here’s the list of 7 best AI ecommerce tools to boost sales in 2024.
1. Clerk.io
Clerk.io is an AI-driven ecommerce personalization platform that provides intelligent search, product recommendations, and email marketing solutions. It uses machine learning algorithms to understand customer behavior, enhance product discovery, and boost sales.
With a focus on improving performance, profitability and saving time, Clerk.io empowers businesses to achieve higher conversion rates, larger basket sizes, and increased order values.
Key features
- Target the website visitors based on behavioral patterns and further helps monitor online store visitors' activity.
- ClerkCore™ instantly indexes the entire product catalog, providing true personalization from day 1 and ensuring no "learning periods."
- Offers a library of customizable templates. One can track the templates' performance and leverage real-time optimization suggestions to enhance customer experience.
- Aids the marketers by sending the right message at the right time 24/7. Furthermore, it delivers targeted messages to users about exiting the online store.
- Facilitates fully automatic predictive sending with email automation AI.
- Works across all channels, both in online as well as offline mode. Also, it enables instant customer segmentation, building targeted audiences, and growing an ideal customer base.
G2 ratings: 4.8/5
Pricing: Custom pricing
2. Vue.ai
Vue.ai provides AI solutions for ecommerce automation, including visual search, product tagging, and personalized styling recommendations. It helps in enhancing product discovery and further enables a more immersive shopping experience.
Key features
- Create and manage text and visual content with AI.
- Increases basket size with relevant on-site recommendations and conversions with personalized omnichannel retargeting campaigns
- Provides an AI-powered solution to help retailers create high-quality product photos without the hassle of photoshoots
- The platform’s AI uses text and image data to extract detailed product data about every product. Nuanced filters are available to enhance product data.
- AI models help understand customer behavior and provide personalized experiences throughout the shopper's journey.
G2 ratings: 4.6/5
Pricing: Custom pricing
💡 Related guide: 9 eCommerce Personalization Strategies to Boost Sales
3. Albert AI
Albert.ai is an AI-powered tool for planning, building, and optimizing digital marketing campaigns. It utilizes AI to analyze data and provides real-time suggestions for campaign improvement.
Key features
- Autonomous budget allocation for campaign optimization.
- Specific audience targeting for precise ad delivery. Furthermore, Ad creative optimization is available to enhance campaign performance.
- Real-time performance tracking and monitoring.
- Report generation for comprehensive campaign evaluation.
- Predictive analytics for data-driven decision making and paid search campaign management across multiple channels.
Capterra ratings: 4/5
Pricing: Custom pricing
4. Symphony Retail AI
With Symphony RetailAI's advanced analytics and forecasting capabilities, retailers can gain deep insights into customer behavior, demand patterns, and market trends. This enables them to make data-driven decisions on inventory management, pricing strategies, and assortment planning, ultimately improving product availability and maximizing profitability.
Key features
- AI-powered demand forecasting and planning capabilities can help ecommerce businesses accurately predict customer demand for products.
- Enables efficient inventory management, ensuring the right products are available at the right time.
- Assist ecommerce businesses in optimizing their product assortments by analyzing customer preferences, market trends, and sales data.
- Offers AI-driven recommendation engines that provide personalized product recommendations to online shoppers. These recommendations help increase cross-selling and upselling opportunities, improve product discoverability, and enhance the online shopping experience.
G2 ratings: 4.0/5
Pricing: Custom pricing
5. Optimizely Web Experimentation
Optimizely is an AI-driven experimentation platform that enables ecommerce businesses to test and optimize their website and app experiences. It uses machine learning to identify the most effective variations and continuously improve conversion rates.
Key features
- Assists businesses in running front-end A/B and multi-page experimentations and identifies the most effective elements.
- Test different variations of multiple elements simultaneously to gain deeper insights into the impact of different changes on user behavior and outcomes.
- Empower the teams to collaborate with an easy-to-use visual editor.
- Enables audits by leveraging the power of AI.
- Helps businesses to build, design and customize a commerce experience by meeting unique requirements such as multi-site and multi-lingual features, visitor targeting, and overall inventory and order management.
G2 ratings: 4.2/5
Pricing: Custom pricing
6. AdRoll
AdRoll combines the power of AI and machine learning to optimize your digital advertising campaigns. It uses AI algorithms to target the right audience, personalize ads, and maximize conversions across various channels.
Key features
- Uses AI algorithms to identify and target the most relevant audience segments for your ecommerce business, ensuring your ads reach the right customers at the right time.
- Enables dynamic ad creation and customization based on user behavior, preferences, and browsing history.
- Allows you to run coordinated and cohesive campaigns across various channels, including display ads, social media, email, and more, leveraging AI to optimize campaign performance and maximize ROI.
- AI algorithms analyze historical data to make real-time predictions and automatically adjust bidding strategies and budget allocation, ensuring optimal campaign performance and efficient resource allocation.
- Provides comprehensive analytics and reporting, giving you insights into key metrics such as impressions, clicks, conversions, and ROI. AI algorithms help identify trends, optimize campaigns, and make data-driven decisions.
- Help in customer journey mapping across multiple touchpoints, allowing you to understand how users interact with your brand and optimize campaigns. Also, provides intelligent product recommendations accordingly.
G2 ratings: 4.0/5
Pricing: Two pricing plans - ADS - Pay as you go MARKETING and ADS PLUS - Starts at $36/month
Remember to assess these tools' specific features, integrations, and suitability for your business before deciding. The rapidly evolving nature of the AI landscape may result in new tools emerging, so staying updated with the latest industry developments is always beneficial.
Wrap up
In conclusion, AI ecommerce tools have transformed the way businesses operate in the digital landscape. From personalization platforms like Clerk.io to experimentation platforms like Optimizely, these tools empower businesses to optimize their online stores, drive revenue growth, and stay ahead of the competition.
Through AI-driven features such as dynamic product recommendations, visual search, predictive analytics, and automated marketing campaigns, businesses can create tailored and seamless shopping experiences that resonate with their customers and stay ahead of the competition.
