What Is Email Spam and How to Avoid It

Falak Preet Kaur
ByFalak Preet Kaur

7 mins read

0:00 /0:00
0:00 /0:00

According to Statista, nearly half of the emails sent worldwide are spam. You might have encountered these unsolicited spam messages from unknown senders. These emails can be harmful, leading to information leaks, system hacking, and financial losses.

This guide covers all your questions about spam emails and how to report and prevent them to get rid of them for good.

What is a spam email?

A spam email refers to unsolicited, often commercial, messages sent in bulk to many recipients. These messages are usually part of a broader marketing strategy to promote various products or services.

Why do people send spam emails?

Spam emails are commonly used for malicious reasons, including hacking into your system, scamming or luring you to send confidential information, etc. Spam continues to be utilized by numerous businesses despite ethical concerns, most of them being financial motives. The minimal cost per email enables mass distribution at a consistent rate.

It is important to note that spam can infiltrate your computer system, so it's always a good idea to look out for these types of emails on the internet.

Types of spam emails

There are various types of unwanted emails that individuals might encounter in their inboxes. Some of these emails may employ spoofing or phishing where emails appear to be from legitimate sources, such as banks or real companies, and aim to trick recipients into revealing sensitive information. The most common types of spam emails include:

1. Promotional spam email

These emails contain unsolicited advertisements for products or services, often from unknown or untrustworthy sources. The message body may promote anything from fake products to dubious investment opportunities.

Promotional Emails

Source: Hooksecurity

2. Reward-based spam email

These emails typically claim that the recipient has won a lottery or is eligible for a substantial financial reward. However, the recipient must pay an advance fee or provide personal information to claim the prize, which leads to financial losses or identity theft.

reward based spam email

Source: Hooksecurity

đź’ˇ Related guide: 23 Email Spam Statistics to Know in 2023

3. Phony subscription spam email

These emails might claim that the recipient has subscribed to a service or made a purchase and needs to pay or provide personal information to cancel the subscription, even if the recipient has never signed up for such a service.

Phony subscription spam email

4. Suspicious activity emails

This type of spam email urges users to click on the malicious link without thinking as it focuses on security and privacy issues, so most people click on it because they are more focused on the point that there has been suspicious activity and are absorbed by it. Also, they are less likely to doubt something that is warning them about a danger.

suspicious activity emails

5.Malware messages

These spam emails often carry malware designed to deceive users into revealing sensitive information, making financial payments, or performing actions they wouldn’t typically do, potentially leading to harmful consequences.

6. Antivirus warnings

These emails claim that the user's device is infected with a fake virus and offer a solution. If the user falls for the trick and clicks on a malicious link, the hacker can access the system. Additionally, the email might download harmful files onto the device.

How do spammers get into your inbox?

Spammers often use automated software programs, known as "spambots," to harvest email addresses from public sources like websites and online forums. These bots act as zombies, controlled remotely by the spammer, allowing them to collect large volumes of email addresses without manual effort. Another common method spammers use is purchasing email lists, often obtained illegally or compiled from various online sources. These lists can contain thousands or even millions of email addresses, which are then targeted with unsolicited email messages.

Spam emails can be highly damaging, posing serious personal and professional security risks. They frequently facilitate phishing scams, where fraudulent emails impersonate reputable entities to trick users into disclosing sensitive information, leading to identity theft and financial losses. Additionally, spam emails often carry malware, such as viruses and ransomware, which can compromise data integrity and disrupt system functionality. If spam emails lead to a successful attack, the victim's reputation can suffer. To mitigate these risks, it's important to be cautious when dealing with unknown emails, avoid clicking on suspicious links or attachments, and ensure you have up-to-date security measures.

How to prevent spam emails

Preventing spam email is essential to maintain the security of your inbox and protect your personal information. Here are some tips to help you minimize the risk of receiving spam:

1. Use a spam filter

Most email services provide built-in spam filters that automatically detect and divert suspicious emails to a separate folder. Make sure to enable this feature to reduce the number of spam messages in your inbox.

2. Avoid displaying your email publicly

Refrain from posting your email address on public forums, social media platforms, or websites where it can be easily harvested by spambots. Instead, use contact forms or private messaging options whenever possible.

3. Be cautious with online forms

When filling out online forms or signing up for services, check for privacy policies and make sure the website is reputable. Be cautious about sharing your email address unless you trust the website.

Avoid clicking the links or downloading attachments from unknown or suspicious senders. These links could lead to phishing sites or install malware on your device.

5. Unsubscribe carefully

If you receive promotional emails from legitimate sources, use the “unsubscribe” option provided in the email. Be cautious with unfamiliar unsubscribe links, as some spammers use this tactic to confirm active email addresses.

6. Use strong passwords

Create strong and unique passwords for your email accounts to prevent unauthorized access. This can help protect your account from being used for spamming activities if compromised.

7. Educate yourself

Stay informed about common spam techniques and scams. Regularly update yourself on the latest spam trends and tactics so you can recognise and avoid potential threats.

spam filter.png

How to report spam emails

Most email clients make it easy for you to report any spam email. Here are the steps to report spam emails on various email clients like Apple Mail, Google and Outlook:

How to report spam emails on Apple Mail

To mark an email as spam on Apple Mail, follow these steps:

Apple.png

  • Select the spam email by clicking on it.

  • You'll find a toolbar at the top of the Mail window. Click on the "Move to" button.

  • Choose the "Junk" option from the dropdown menu.

This action will move the selected email to the Junk mailbox. Apple Mail uses this information to improve its filters and block similar emails in the future.

How to report spam emails on Gmail

Mark spam emails in gmail

To mark an email as spam on Gmail, follow these steps:

  • Select the spam email by clicking on the checkbox next to it.

  • At the top of the page, you'll find a toolbar. Click on the "Report Spam" button (it looks like an exclamation mark inside a stop sign).

This action will move the selected email to the spam folder and alert Google's spam filters to help prevent similar emails from reaching your inbox.

How to report spam emails on Outlook

To mark an email as junk on Outlook, follow these steps:

Outlook spam reporting

  • Select the spam mail by clicking on the checkbox next to it.

  • At the top of the page, you'll find a toolbar. Click on the "Junk" option in the toolbar.

This action will move the selected email to the Junk Email folder and alert Outlook's spam filters to help prevent similar emails from reaching your inbox.

Final takeaway

Spam emails are very common, and they come in various forms that aim to tempt you into engaging with harmful content. It is essential to employ a spam filter and exercise caution when clicking on links in emails, as they can result in data breaches, financial harm, and even damage your reputation. Furthermore, it's important to be aware of techniques for recognizing spam emails and reporting them.

FAQs

Yes, several laws regulate spam emails to protect users from unwanted messages. In the United States, the CAN-SPAM Act sets guidelines for commercial emails. Other regulations include Canada's Anti-Spam Law and the GDPR in Europe, which emphasize user consent and privacy.

To spot spam emails, look for signs like unfamiliar senders, generic greetings, and urgent requests for personal information, such as bank account details. Be wary of suspicious links, poorly written content, and mismatched URLs. Advanced email security measures, such as secure email gateways and antivirus scans, can further help filter spam from your email inbox.

To minimize spam, use reliable email filters and consider setting up a secondary email account for online registrations and subscriptions. Avoid clicking links or downloading attachments from unknown senders. Regularly update your email security settings and software, and remain cautious with your contact information like phone numbers etc. shared on social media and chat rooms.

If you receive spam, do not engage with it. Mark it as spam in your email client, which helps improve future filtering. For potentially harmful content, report it to your email provider. Always delete such messages to reduce the risk of malware or phishing attacks that hackers and scammers may attempt.

What should you do next?

You made it till the end! Here's what you can do next to grow your business:

2_1_27027d2b7d
Get smarter with email resources

Free guides, ebooks, and other resources to master email marketing.

1_2_69505430ad
Do interactive email marketing with Mailmodo

Send forms, carts, calendars, games and more within your emails to boost ROI.

3_1_3e1f82b05a
Consult an email expert

30-min free email consultation with an expert to fix your email marketing.

Table of contents

chevron-down
What is a spam email?
Types of spam emails
How do spammers get into your inbox?
How to prevent spam emails
How to report spam emails
Final takeaway

Fresh Marketing Ideas, Every Week.

Get the latest marketing roundup & news

Get 3X email conversion
with Mailmodo

Check.svg

Create & send interactive emails without coding

Check.svg

Put revenue on auto-pilot with pre-built journeys

Check.svg

Save time with AI-powered email content creation

Experience world’s only interactive email marketing platform

Trusted by 10000+ brands

Group_1110166020_1_6fb9f2bd9a
Group_1110165532_1_bf39ce18b3
Ellipse_Gradientbottom_Bg
Ellipse_GradientLeft_Top
gradient_Right