Is Moosend really worth it?
Moosend is an email marketing automation platform that gives businesses the tools and features to set up, manage, or optimize their email campaigns. One key feature is the drag-and-drop email editor, which makes it easy for users to create professional-looking emails without knowing how to code.
Moosend does not offer a free plan, which can be a barrier for beginners just starting out with email marketing. Additionally, if a plan is not purchased after the free trial, the account is locked, which can be restrictive.
Moosend offers a limited range of templates and customization options for creating emails and landing pages; some users have found the platform's design options somewhat limited compared to other email marketing platforms. Creating unique and visually appealing emails that stand out in a crowded inbox can make it more challenging.
The deliverability rate is another potential downside of Moosend. A few users report that their mail is not reaching the intended recipient, potentially due to issues with spam filters or other technical problems. This may significantly influence the effectiveness of an email campaign and reduce its reach.
Updates in Moosend pricing
Moosend pricing starts at $9 per month if you pay annually. There’s no Moosend lifetime deal or Moosend discount other than the yearly plans. There are three plans to choose from: Free Plan, Pro Plan, and Enterprise Plan.
Here's the latest pricing of Moosend as of May 2024 in the below table.
| No. of subscribers | Free Trial | Pro |
|---|---|---|
| 0-500 | 30 days | $9/mo |
| 501-1000 | 30 days | $16/mo |
| 2001-3000 | NA | $32/mo |
| 3001-5000 | NA | $48/mo |
| 8001-10k | NA | $88/mo |
| 10k-25k | NA | $160/mo |
| 25k-50k | NA | $315/mo |
| 75k-100k | NA | $624/mo |
| 150k-200k | NA | $1216/mo |
| 200k-250k | NA | $1520/mo |
| 400k-500k | NA | $2896/mo |
| 800k-1M | NA | $5840/mo |
The Free Plan costs $0 per month and includes features like Landing Pages, an Email Newsletter Builder, Basic Templates, Unlimited emails, Signup and subscription forms, and Reporting and analytics.
The Pro plan starts at $9 per month, but prices increase depending on the number of subscribers you have. At 10,000 subscribers, you’ll pay $88 per month. The Pro plan includes everything you get with the free trial, plus landing pages, transactional emails, an SMTP server, and five team members.
The Enterprise plan is designed for larger businesses with a large number of subscribers and additional needs. You’ll need to contact Moosend for a custom quote. Enterprise customers get all the Pro features, a dedicated account manager, priority support, 10+ team members, premium campaign performance, deliverability and strategy optimization, and full access to custom reporting.
Verdict
Moosends features include creating an email campaign, marketing automation, list management, A/B testing, reporting, and Analytics. Thanks to its automation features, including creating workflows and scores, it makes it easy for businesses to manage their email marketing campaigns and engage with customers more effectively.
Although Moosend has a few drawbacks, like its restricted flexibility of design and customer support, it is still an excellent option for businesses looking for an affordable and trustworthy email marketing automation platform.
Although Moosend offers a wide range of advantages in email marketing automation, some users are concerned with its price. Before signing up for an email marketing solution such as Moosend, businesses should carefully consider their needs and budget, along with the platform's pricing plans and features.
